Benita Matofska

In a world where uncertainty is the only certainty, just 22% of businesses are considered truly future fit — and over half admit they’re unprepared for what’s next. Being future-ready isn’t optional; it’s survival. In this dynamic keynote, Benita Matofska unveils her latest global research and 7-step Future Fit Model — a proven blueprint to build resilience, innovation, and adaptability. From closing the 21st-century skills gap to mastering economic, technological, and societal shifts, Benita equips audiences with the tools and insights to not just withstand the shocks of the future, but to lead through them. Packed with real-world case studies and actionable strategies, this talk shows how to transform uncertainty into opportunity.

Change isn’t coming — it’s already here. In this high-octane keynote, global changemaker Benita Matofska takes audiences on an inspiring journey across the world to meet the innovators, visionaries, and social pioneers redefining the future. Through powerful stories and fresh research, she reveals how collaboration, adaptability, and conscious innovation can transform industries, communities, and lives. Each talk is bespoke to the audience and sector — a tailored experience that leaves participants not just informed, but activated to drive real, measurable positive change.

AI will disrupt 300 million jobs globally by 2030, according to the World Economic Forum — yet it could also boost global GDP by $15.7 trillion. So, where does that leave us? In this riveting, timely keynote, Benita Matofska explores the human side of AI and automation — what it means for our work, our skills, and our sense of purpose. Through cutting-edge insights, data, and real- life case studies, Benita helps audiences navigate the AI revolution without losing their humanity. She offers practical strategies to future-proof people and organisations — turning automation anxiety into opportunity and human potential into competitive advantage.

Cities generate 80% of global GDP and are home to over 4.4 billion people — but what truly makes a city smart? In this thought-provoking keynote, Benita Matofska redefines the concept of “smart cities,” revealing that technology alone isn’t enough. Drawing on global examples, she shows that people — their creativity, empathy, and collaboration — are the true power source of thriving urban spaces. Through her 7 Insights to a Smart Urban Future model, Benita demonstrates how human-centred innovation can drive sustainability, inclusion, and prosperity — ensuring cities of the future are not just connected, but compassionate.

Tomorrow’s leaders need more than vision — they need conscious adaptability. Drawing on decades of global research, Benita Matofska reveals the 10 essential traits of leaders who can navigate disruption and drive innovation. Packed with practical frameworks and inspiring examples, this keynote empowers audiences to evolve from managing change to leading transformation. It’s a masterclass in developing leaders who can make business — and society — future-ready.

Every year, $3.5 trillion worth of goods sit idle while 80% of consumer products end up burned or buried. In this eye-opening keynote, Benita Matofska unveils how circular and sharing economy models are transforming waste into opportunity.
Backed by a decade of global research and practical case studies, she shows how rethinking resources and redesigning systems can boost innovation, cut costs, and future-proof your business — without it costing the earth.

The right opening and closing keynotes can make or break an event. Internationally acclaimed speaker Benita Matofska offers a bespoke wrap-around experience that transforms conferences into unforgettable journeys.
Her Opening Keynote sets the tone — building anticipation, establishing key themes, and igniting audience engagement from the first moment. Her Closing Keynote captures the essence of the event — weaving together insights, key learnings, and even a bespoke live- written poem crafted during the conference itself. Together, these bookend sessions:

• Electrify audiences and elevate your event brand
• Inspire action and reflection
• Create continuity and coherence across sessions
• Ensure delegates leave energised, motivated, and ready to lead change

More than keynotes — this is an immersive, high-impact experience that ensures your event lives on long after the applause fades.

Based on Benita’s award-winning book Generation Share — voted a Forbes “Top Isolation Read for a Positive Future” — this inspiring keynote introduces the world’s most innovative social entrepreneurs and changemakers. Through powerful global stories and practical tools, Benita shows how individuals and companies can drive impact, build purpose-driven business models, and join the movement shaping a fairer, more sustainable world.

In 2025, 84% of executives report feeling unprepared for the next wave of disruption. Bring your toughest questions and biggest challenges—Benita Matofska will turn them into a bespoke keynote designed just for your sector, business, or organisation. Using her global insights and proven frameworks, she tackles pressing issues head-on, uncovering future-facing solutions that inspire action, spark innovation, and drive impact. Whatever your challenge, Benita delivers a session that is dynamic, tailored, and transformative. Try her—and see your biggest challenges reframed as opportunities for the future.

With 90% of CEOs agreeing that sustainability is key to long-term success and companies aligned with the UN Global Goals gaining a 5–15 year advantage, the message is clear: climate action equals business advantage. In this energising session, sustainability expert Benita Matofska delivers 7 practical steps to transform your business for a climate-resilient future. From tackling greenwashing to embedding circular principles, she provides the insight and action plan every organisation needs to stay profitable and planet-positive.

Markets are shifting faster than ever — 75% of the S&P 500 will be replaced by 2030. In this forward-thinking session, Benita Matofska reveals the latest business model innovations and future trends redefining success. You’ll learn how to use sustainable innovation techniques to thrive amid disruption and discover what the world’s most resilient companies are doing right now to stay ahead of the curve.