Jamie Anderson
Leadership, Strategy & Innovation Expert, Guiding Organisations Through Change with Creativity, Agility & Purpose
why book jamie?
- Jamie Anderson is professor of Leadership & Strategy at Antwerp Management School and Visiting Professor at INSEAD.
- He was named management guru by the Financial Times and one of the top 25 management thinkers worldwide.
- Jamie has published in leading journals including MIT Sloan Management Review, California Management Review, and Journal of Business Strategy. His ideas have also been featured in Business Week, The Economist, The Wall Street Journal and The Financial Times.
“An online event with Jamie is really an awesome experience. His drive, interactivity, and sense of humour makes the audience instantly fall in love with him. He recently hosted a series of webinars for my senior sales managers. Sales people aren’t the most easy to please and can be easily distracted. But they were completely engaged by the fascinating content and level of dialogue. The way that Jamie involves people in a virtual session is really impressive – it really made the time fly. It just feels Jamie is in the room with you.”
Patrick Leysen, CEO Xylos
Biography
Professor Jamie Anderson is a globally recognised authority on leadership, strategy and innovation, known for his rare ability to make complex ideas both intellectually rigorous and highly engaging. Described by the Financial Times as a “management guru” and named among the world’s “Top 25 Management Thinkers” by Business Strategy Review, Jamie’s work sits at the intersection of creativity, entrepreneurship, leadership and change.
Jamie is Professor of Leadership & Strategy at Antwerp Management School and has held permanent and visiting academic positions at some of the world’s most prestigious institutions, including INSEAD, IMD, London Business School, ESMT Berlin and the Indian School of Business. Across academia and practice, he is widely respected for bridging cutting-edge research with real-world leadership challenges.
Often described as a “stand-up strategist”, Jamie is a highly sought-after keynote speaker whose sessions combine clarity, depth and humour. He has a distinctive talent for transforming complex strategic and leadership concepts into memorable, actionable insights that resonate across cultures and industries. Whether addressing executive teams, global conferences or leadership programmes, his talks consistently inspire reflection, creativity and decisive action.
Jamie has worked extensively with leading global organisations including Google, Microsoft, Unilever, Coca-Cola, HSBC, IBM, Accenture, Vodafone, Novo Nordisk, AstraZeneca, Deloitte, KPMG, SAP and LVMH, helping senior leaders navigate disruption, foster innovation and build adaptive, future-ready strategies.
A prolific author and case writer, Jamie’s research and thinking have been published in leading journals such as MIT Sloan Management Review, California Management Review and the European Journal of Innovation Management, with his ideas also featured in The Economist, The Wall Street Journal, BusinessWeek and the Financial Times. He is consistently ranked among the world’s top-selling case study authors and has received multiple EFMD case writing awards for his contribution to management education.
In recent years, Jamie’s work has increasingly focused on the strategic and leadership implications of artificial intelligence, particularly how leaders can use generative AI not simply as a tool, but as a thinking partner — to enhance creativity, scenario planning, trend identification and real-time decision-making. His approach demystifies AI, positioning it as a practical enabler of better leadership and strategic judgement.
Beyond academia, Jamie is a serial entrepreneur, having founded five companies, and a long-standing mentor to start-up CEOs. He is also an accomplished Masters-level cyclist, having medalled at world championship level. He is the Founder and CEO of the Flandrien Hotel in Belgium and Chair of the Flandrien Foundation, which supports young athletes worldwide through scholarships that combine elite sport, education and personal development.
Combining academic depth, entrepreneurial insight and elite performance experience, Professor Jamie Anderson brings a distinctive, credible and human perspective on what it truly takes to lead, innovate and perform at the highest level in a rapidly changing world.
Topics
Managing Complexity
In today’s rapidly shifting world, complexity is often seen as a barrier—an overwhelming tangle of technological, social, and economic forces that defy easy solutions. But complexity is not a threat; it’s an opportunity. It’s the canvas on which innovation, resilience, and transformation are painted.
Professor Jamie Anderson shows how today’s leaders can embrace uncertainty rather than fear it, using adaptive strategies, systems thinking, and agile decision-making to navigate ambiguity with confidence. The complexity around us—from technological disruption and global market volatility to organisational and societal change—is not a problem to be eliminated, but a resource to be harnessed.
This keynote explores practical tools and frameworks to simplify decision-making, prioritise what truly matters, and orchestrate complex processes with clarity and purpose. Jamie demonstrates how leaders can transform challenges into catalysts for growth, create cultures that thrive under uncertainty, and leverage disruption as a springboard for innovation.
Above all, this session inspires leaders to see cracks in the system not as warnings, but as windows—opportunities to rethink, reimagine, and reinvent organisations. It is for those bold enough to embrace complexity, confident that the leaders who master it will shape the future.
Creative Leadership
Innovation is often celebrated, yet true creativity in leadership remains rare. It requires more than authority or expertise—it demands imagination, courage, and the ability to see beyond the obvious. Professor Jamie Anderson explores how leaders can unlock human potential, foster curiosity, and cultivate environments where original ideas don’t just survive, but thrive.
In today’s complex and rapidly changing world, conventional solutions are no longer enough. Creative leaders challenge assumptions, embrace experimentation, and take calculated risks, transforming obstacles into opportunities for innovation and growth. Jamie shows how cultivating a culture of creativity drives strategy, enhances performance, and delivers lasting competitive advantage.
This keynote goes beyond theory, offering practical frameworks for leading teams with imagination, inspiring collaboration, and building organizations that are both agile and inventive. Above all, it invites leaders to reframe challenges as possibilities, encouraging them to harness the transformative power of creative thinking to shape the future.
Leading with AI
Artificial Intelligence is no longer a distant possibility—it is reshaping business, creativity, and decision-making at every level. Yet technology alone does not drive transformation; it is the leaders who understand how to wield AI strategically who will shape the future. Professor Jamie Anderson explores how AI can amplify human ingenuity, streamline complex processes, and unlock new sources of innovation.
This keynote goes beyond hype, offering practical frameworks for integrating AI into leadership. From enhancing decision-making and sparking ideation to building intelligent, adaptive teams, Jamie demonstrates how leaders can use AI as a tool to solve real-world challenges while creating sustainable competitive advantage.
Above all, the session empowers leaders to approach AI with clarity, confidence, and creativity. It challenges them to harness technology not as a replacement for human insight, but as a catalyst for smarter, more visionary leadership—transforming disruption into opportunity and potential into tangible results.
Leading Gen Z
Gen Z is entering the workforce with a distinct set of expectations, digital fluency, and values-driven perspectives. For leaders, understanding this generation is no longer optional—it’s essential. In this engaging keynote, Professor Jamie Anderson takes the stage with his 22 year old son Ries Anderson to explore the dynamics of intergenerational leadership, communication, and collaboration.
This session examines what motivates Gen Z, how they engage with work, and why purpose-led leadership is critical to inspiring and retaining them. Jamie provides actionable strategies for bridging generational gaps, fostering inclusive team cultures, and leveraging diversity of thought to drive innovation and organisational performance.
Above all, the keynote empowers leaders to connect authentically with the next wave of talent. By embracing generational differences and aligning work with meaningful purpose, leaders can build organizations that resonate with young professionals, maximise potential, and create lasting impact in a rapidly evolving workplace.
Health, Wellbeing and Leadership Performance
Sustainable leadership begins with the leader themselves. Physical, mental, and emotional wellbeing are not luxuries—they are essential drivers of decision-making, resilience, and influence. Professor Jamie Anderson explores how leaders can optimise their personal performance while creating environments that prioritise wellness, energy, and focus.
This keynote provides practical strategies to manage stress, maintain balance, and foster vitality, demonstrating how personal wellbeing translates into stronger teams, higher engagement, and lasting organisational impact. Jamie emphasises the interplay between leadership, health, and productivity, showing that self-care is a strategic advantage, not a sideline activity.
Above all, the session inspires leaders to view wellbeing as a performance multiplier. By cultivating resilience, emotional intelligence, and sustainable energy, they can lead with clarity, confidence, and purpose, while building cultures where the health of individuals drives the health of the organisation.
Leadership Purpose & Impact
Great leadership begins with a clear sense of purpose. Professor Jamie Anderson demonstrates how leaders who align their actions with vision and values create meaningful impact, inspire loyalty, and drive transformational results. Purpose is not just a statement—it is a guiding force that shapes decisions, behaviours, and organisational culture.
Drawing upon Jamie’s own remarkable life journey, this keynote explores how defining both personal and organisational purpose enables leaders to motivate teams, cultivate influence, and navigate complex, ever-changing environments with confidence. Jamie provides practical insights for translating purpose into strategy, action, and measurable outcomes, ensuring that leadership is both intentional and impactful.
Above all, the session encourages leaders to think beyond short-term goals, focusing instead on creating lasting legacies. By leading with purpose, they can energize teams, unlock potential, and transform organisations into forces for innovation, progress, and positive change.
Jamie Anderson
“It is not often you get Scandinavians to stand up and interact as much as you did during your presentation – great to watch! The “meat” of the presentation also stuck with the audience I believe – I for one will try to stop and think about how to solve a task before jumping to the easiest solution or the “way I’ve always done it.”
Director Professional Services, Netlife Dialog
testimonials
“An online event with Jamie is really an awesome experience. His drive, interactivity, and sense of humour makes the audience instantly fall in love with him. He recently hosted a series of webinars for my senior sales managers. Sales people aren’t the most easy to please and can be easily distracted. But they were completely engaged by the fascinating content and level of dialogue. The way that Jamie involves people in a virtual session is really impressive – it really made the time fly. It just feels Jamie is in the room with you.”
Patrick Leysen, CEO Xylos
“It is not often you get Scandinavians to stand up and interact as much as you did during your presentation – great to watch! The “meat” of the presentation also stuck with the audience I believe – I for one will try to stop and think about how to solve a task before jumping to the easiest solution or the “way I’ve always done it.”
Director Professional Services, Netlife Dialog
“Our delegates loved Jamie – he was rated as the best speaker of the day! The insights gained from his presentations are invaluable – in life and work. He made a lasting impression. It was also such a pleasure making the arrangements with Jamie, he was very accommodating.”
Actuarial Society of South-Africa



